Per click, so that your advertising appears on Google or Facebook. These can be configured quite a bit depending on the buyer persona. Email: It is the evolution of traditional email, but focused on personalization, where users give their data and subscribe to receive useful information on a constant basis. An example is newsletters. Digital magazine: Advertising here works in two ways, the first is when you rent the space of a digital magazine, and the other is to make your own magazine as part of your content strategy.

CTA servicio de inbound marketing Advantages and disadvantages of digital marketing Digital marketing is constantly growing and changing; its importance is increasingly known and therefore it is becoming an important part of the strategy of many fax number list businesses. As with traditional marketing, it has its advantages and disadvantages, which we will explain in more detail below. Among the advantages are: Metrics of everything: One of the most obvious benefits, since digital tools offer data on all the campaigns you do,

with graphics and even suggestions of things you can change. Its reach grows along with the internet: At first the reach of digital media was a disadvantage, however, the internet is here to stay and continues to grow, and digital marketing advances in the same way. Focus on user experience: This allows users to feel more satisfied with their experience in general, which increases their loyalty to the brand. It's more personal and feels more human: